Digital Guest Experience

Deliver an omnichannel experience to Target Guests that will drive engagement and boost your sales.

  • Targeting: Campaign optimized to be both behavioral and geo-targeted to participating Target locations
  • Key Benchmarks:
    CPC: $2.50 CTR: .2-.4%
    Engagement Rate: .66%
    Landing Page Dwell Time: 25-30 seconds
    Landing Page CTR: .4%
    Digital sales (OPU/DU) growth vs LY is 28.14%
Digital Guest Experience